How To Keep Your Blog Active Over The Holidays
People appear to enjoy your company blog, which is currently active. You've worked very hard to make your newsletter successful; it shows in the increase in traffic, comments, and sign-ups. You'll probably find it difficult to update your blog now that the holidays are approaching, especially if you offer consumer goods.
You are aware that you want to see this wonderful event through. Additionally, your long-term marketing will support you during the slower seasons of the year. How can you help?
Make Sure To Schedule Your Posts In Advance
Try scheduling your posts in advance. The only strategy that works is this one. To save time when you need a break or are too busy, do this during the remainder of the year. You can accomplish this by making use of the scheduled post feature on your blog or by blogging via email and configuring your email client to only send messages at the specified time and date.
You can buy plugins for Outlook that will assist you in sending scheduled emails.
Invite Guest Bloggers
You might also consider inviting some guest bloggers. You could employ someone. People are frequently more than happy to blog on websites for a reasonable charge. You might also ask proprietors of connected companies to publish.
This is a fantastic concept because you might not have to pay anything upfront and you can pay it forward when they're busy. In addition to giving you time away from your blog so you can focus on holiday sales, using guest authors can be a great way to bring in new ideas.
Here is another thought. Ask a helper to submit some articles on the holidays that are related to your company. Holiday-related articles with practical information for readers, such as etiquette, budgeting, and shopping advice, perform exceptionally well. Everyone would benefit from hearing about holidays that are more cheap and more fun.
The more information your assistant can provide to connect those articles to your offering, the better. You could be shocked by how much traffic you wind up getting given the festive mood. perhaps more than usual.
Post Some Quick Tips
Make sure not to post all of your advice at once if you do. Over a few days or perhaps weeks, publish a few brief, intriguing tips. Inform individuals that they are reading one of a series of advice on "X" subjects. This provides your potential customers an incentive to come back and gives you regular blog material.
Posting Audio Clips
Try audio clips. We speak more naturally than we write, and posting online takes less time and effort. Make a brief clip longer than five minutes about what's going on during the busy holiday season. Mention your sales and how you helped a customer with his holiday purchasing conundrum. You can use a lot of tools, such AudioAcrobat and HipCast, for very little money. It can be recorded and promptly posted to your blog.
At this very busy time of the year, there's no need to stop updating your blog. Utilizing the tips in this article will help you keep your blog active as you continue to post to your prospects and develop relationships with them.